Larry is an award-winning entrepreneur & CEO, best-selling author, keynote speaker, mentor, hero to his kids, and Good ‘n Plenty candy lover. After growing up in a small mill town in rural western New York, he spent eight years with the US Army’s elite Special Forces, commonly known as the Green Berets. During this time, he was awarded Outstanding Non-Commissioned Officer of his battalion and attained the rank of Staff Sergeant.

Larry has parlayed his unique experience of serving on Special Forces A-Teams to the business world. He is Founder/CEO of BROUGHTON HOTELS, considered a leader in the boutique hotel industry; and Co-Founder/CEO of BROUGHTON ADVISORY GROUP, a strategic vision, elite team building, peak performance and transforamtion leadership organization.

He has received numerous awards for business performance, innovation and leadership, including Ernst & Young’s prestigious Entrepreneur of the Year® , NaVOBA’S (National Veteran-Owned Business Association) Vetrepreneur® of the Year, Coastline Foundation’s Visionary of the Year, while Entrepreneur Magazine included Broughton Hotels in their Hot 500 List.

Larry’s upbeat, creative approach to business has been featured in news articles from the Los Angeles Times to Entrepreneur Magazine, on national radio shows, and on every major television network.

Larry is the best-selling co-author of “The Next Big Thing,” as well as “VICTORY: 7 Entrepreneurial Success Strategies for Veterans.”  He is also author of several upcoming books, including: “FLASHPOINTS for Achievers,”

due out in spring 2012; “Green Beret Lessons on Leadership,” due out in summer 2012; and “Warriors In The Boardroom,” already receiving nation-wide attention, due out in late 2012.

Larry lives & works in Orange County, CA; and with his wife, Suzanne, share a beautiful daughter, Emily; and dashing son, Ben. He has attended the Executive Program at prestigious Stanford University; studied Russian at the world-renowned Defense Language Institute; and studied Political Science at University of California, Santa Barbara and College of San Mateo.

Awards & Recognition



    Wounded Warrior Project
    Special Operations Warrior Foundation
    Swords to Plowshares
    Scleroderma Foundation
    Locks of Love
    International Justice Mission


    Michael Hyatt, Leading with Purpose
    Seth Godin
    Jabez LeBret
    Alive In Wonderland
    big think
    Darren Hardy



      Abraham Lincoln Action attitude Broughton Broughton Hospitality Broughton Hotels Business Change communication competition Customer service Darrell Fusaro Entrepreneur Entrepreneurship Failure fear FLASHPOINTS goals goal setting God Happiness Health Innovation inspiration Inspitation integrity Larry Broughton Leadership Management mindset Motivation Phil Dyer productivity Quote service Small Business success sunday funnies Team tenacity United States Veteran VICTORY vision wisdom



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